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TourRadar & JourneyWoman Launch the First Booking Platform for Women’s Travel and Solo Female Travel

  • Writer: Tatiana Morfin
    Tatiana Morfin
  • Nov 20
  • 2 min read
Woman enjoying her solo trip, wearing a straw hat while sitting in tall grass, her face partially shadowed. The scene feels peaceful, with a dark, blurred background.

A New Global Platform for Women’s Travel and Solo Female Travel

The women’s travel segment continues to rise, especially among women over 50 who are increasingly choosing to travel independently. Responding to this growing demand, TourRadar and JourneyWoman have launched the world’s first booking platform dedicated to organized women’s travel and solo female travel.


The new JourneyWoman Travel Directory, powered by TourRadar, already features 6,600+ curated trips created specifically for women seeking safe, verified, and meaningful travel experiences around the world.


Why This Partnership Matters for Women Travelers


Women 50+ Are Leading Global Travel Decisions

JourneyWoman’s 2025 research, “Invisible No More: The Ageless Adventuress,” reveals:

  • 98% of women aged 50+ make their own travel decisions.

  • 61% prefer to travel solo.

  • Solo female travel spending in the US and Canada is projected to increase from US$152 billion in 2025 to US$363 billion by 2035.

  • On TourRadar, 50% of bookings come from solo travelers.

These numbers highlight a clear trend: women—particularly solo female travelers over 50—are transforming the future of global tourism.


What the JourneyWoman Travel Directory Offers

The Directory is now the largest online resource for women’s travel, allowing users to filter trips by:

  • Destination

  • Travel style

  • Budget

  • Travel dates

  • Women-owned businesses

  • Women-only groups

  • Low or no single supplement options

  • Last-minute deals

All trips are provided by verified JourneyWoman partners, ensuring trusted, women-friendly and high-quality experiences.


Benefits for Tour Operators and Travel Companies

The partnership offers a wide range of tools and benefits for operators, including:

  • A user-friendly Operator Dashboard

  • Inventory and booking management

  • Access to analytics and reviews

  • Seamless payment processing

  • Visibility to TourRadar’s 2 million monthly users

  • Marketing campaigns focused on the fast-growing female 50+ traveler segment



About TourRadar and JourneyWoman

TourRadar is a global adventure travel marketplace connecting travelers, agents, and 2,500+ operators with 50,000+ adventures across 160 countries.

JourneyWoman, founded in 1994, is the world’s first solo female travel resource and one of the most trusted voices in women’s travel. Its directory features curated women-friendly tours, retreats, small ships, and safe places to stay while supporting women-led and small tourism businesses worldwide.


FAQ

What is women’s travel? Trips designed for women, emphasizing safety, empowerment, community, and curated group or solo experiences.

Why is solo female travel growing? Women over 50 are financially independent, experienced travelers, and actively seeking new travel experiences designed around their needs.

What benefits does the JourneyWoman Travel Directory offer? Over 6,600 curated women-friendly trips, verified partners, filters for women-owned businesses, low/no single supplement options, and a safe, trusted booking platform.

How do operators benefit from joining the Directory?They gain access to global visibility, management tools, analytics, reviews, and targeted marketing campaigns.


Read the Full Article

You can read the original article published by JourneyWoman on their website.

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